Simply because they are so rare, and out of our need to differentiate ourselves, even with the diamonds we purchase.
Fancy Color diamonds, have become the hottest trend in jewelry fashion.The Stunning and exceptional colors nature has produced, are desirable today, more than ever.
The main problem in this "love story" is their extremely high price tag.The innovative technology of natural mined HPHT process diamonds,
Produce not only yellow color, but also rarest colors as pink, blue and even red in variety of sizes and models so impressive, that are almost impossible to find in nature.
Now, you can afford your desire! And own a magical diamond.